« Business Models: April 2008
Beyond the Phone: April 2008 »

Spot Off

Way back in October of 2006 I commented on my decision first to not renew my MSN Direct subscription for my SPOT watch, and second to not trade up to a new 2nd generation SPOT watch. As I noted at the time, the SPOT model was challenged by betting on the watch and by betting against cellular data models.

Apparently I wasn’t alone.

Microsoft has announced that they are discontinuing the SPOT watch program. Michael Mace has an excellent write-up on the whole SPOT story at Mobile Opportunity. It’s worth checking out.

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Now playing: Fighting Instinct - Back To You [Acoustic]

This entry was posted on Monday, April 28th, 2008 at 5:11 am and is filed under Business Models. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

One Response to “Spot Off”

  1. McGuire’s Law » Blog Archive » Can you tell the difference? Says:
    April 28th, 2008 at 5:52 am

    […] posting the brief note on the demise of SPOT watches because they couldn’t compete with functionality built into cellphones, I turned to […]

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