McGuire’s Law

Research is good. Free highlights from expensive research reports are great. Here are some recent headlines:

• North American Consumers Want More Than Visual Voicemail
• Enterprise mobility could help retailers save 40% of shoppers that walk out frustrated
• Cellphone navigation to pass dedicated PNDs this year
• 560M GPS-enabled handsets to ship in 2012
• Local Listings Top Reason for Mobile Search
• More than 50% of laptop and GPS buyers want wide area wireless connectivity
• 462M Mobile TV subs by 2012
• $24B in mobile marketing in 2013
• $820M in NFC transactions by 2013
• $587M in mobile financial transactions by 2011
• $20B in business mobility management by 2013
• European mobile IM adoption to reach 24% by 2012
• 1B mobile workers by 2011
• 34M North American handsets could be using financial apps by 2012
• 75% of 18-24 year olds use mobile data
• WiMax terminal chipset market to reach $500M in 2012
• Mobile entertainment to reach $64B by 2012
• Flash Lite-enabled handset shipments to reach 840M in 2012

—————-
Now playing: Ruth - Love Me Like You Do

Bonus: EE Times reports that wireless “will leave no sector of the global economy untouched”

More and more, the world around us reflects the growing assumption of the law of mobility. Each week we will track indicators of Mobility’s growing importance in our businesses, our lives, and our society:

• One in seven humans has a Nokia
• Japanese government sanctioning mobile phone guides
• From Davos: Google’s Schmidt says mobile unleashing “huge revolution”
• Cellphone cemetery
• 1.15B

Full list here.

—————-
Now playing: Red Mountain Church - Decide This Doubt for Me

Mobility is a wonderful thing. As mobility gets built into all products and services, businesses need to learn how to both capture the power of mobility and manage the dangers introduced through mobility. Here are some examples of how the power of mobility is being applied to create competitive advantage:

• Geotagged photos finding myriad uses
• Times tapping txt
• MBTA uses EVDO to lure commuters with rolling WiFi

Complete list here

Bonus: John Roese describes “Broadband’s Kindle Paradigm”

Converging products into a cellphone is one way that mobility is getting built into every product, but it’s not the only way. Every month, I’ll focus on devices that are integrating the power of mobility into products themselves in ways that create new value for the customer. Power up!

• Inexpensive laptops
• GPS devices
• Thermostats
• Game systems

—————-
Now playing: Krissy Nordhoff - Raise The Roof

In order to be winners in the new mobile era, businesses will not only need to capture the power of mobility, but also manage the danger. Highlighted below are recent examples of the danger of mobility and how some firms are beginning to manage it:

• Construction sites
• Lost, or kept, text messages
• Unwanted text messages with unapproved bill addons
• Lack of consumer awareness
• Multiple technologies

Full list here.

—————-
Now playing: Red Mountain Church - Crown Him

As the Mobility Era matures, obviously a key question will be “how to make money?”. There are plenty of opinions on the best answer to this question. The below is very inclusive and I provide no editorial functions, so don’t take from my selections, ordering, headlines, etc. any indications of the interests or plans of my employer (if you do, you’ll undoubtedly be disappointed when they don’t play out):

• 2008: The dawn of wireless 4.0
• Mobile Advertising Still in Infancy Stage
• Here Comes Trouble: Navigating the Infotech to Telecom Chasm
• The Mobile Web or One Web, or Something Else
• Absolutely ridiculous reporting from the FT on o2, data and the iPhone
• Trend Radar 2008: The Convergence Device Movement
• Mobile 2.0 - the social web meets mobility
• Trend Radar 2008: Device Usability
• Wireless Auctions Aren?t for Wimps
• Frontline Shuts Down; Spectrum Buying No Place For Startups Apparently
• Phoning In Wireless Dreams
• Iphone flops at Christmas despite hype
• Is The iPhone Damaging The Mobile Gaming Market?
• EC Plans Single Market For Mobile, Online Content
• Innovation To Suffer Should Telcos Win In Upcoming Wireless Auction?
• Telcos Unsheathing Wireless Weapon
• Phoning from the Edge
• Can femtocells live up to the hype?
• The Operators vs. the Media Brands
• Are Cable and Phone Companies Still Recession-Proof?
• Platforms, Partners? and Predators
• Will the 3G mobile broadband ?dongle? kill the WiFi hotspot market?
• Differential pricing for handset and laptop data - and a solution?
• It’s not just privacy concerns preventing mobile advertising from taking off
• 10 Things You Need to Know About the Future of Broadband
• Android?s Google branding will carry Asia cachet
• Jobs: Android will ?divide? Google & their partners
• Mobile Music Still Driven by Sideloading
• The Case For Co-browsing, Or How ESPN.com Got More Mobile Than PC Visitors
• Palm, i-mate, others moving manufacturing contracts back to HTC?
• Vodafone Betavine: Nice Platform?but Where?s the Commercial Framework?
• It Never Works
• How to make money on the internet, using mobile of course - Mice Love Rice song in China
• m.dot or dot.mobi - which mobile website naming convention will prevail?
• Google is playing to win in the 700 MHz auctions
• Channel ARPU: a new source of revenue
• Congratulations Nokia ! For achieving the 40% market share target
• What Can Wireless Operators Learn From Politics?
• Communications Providers at Risk from Lack of Customer Understanding
• 700 MHz Auction - What It Means For Mobile Services

—————-
Now playing: Sara Groves - Abstraction

The most convenient way that mobility is getting built into products is through the convergence into the cellphone of capabilities that previously existed as standalone products. That way, those products are now with you and available for your use whenever you need them wherever you go.

• Cellphone as typewriter
• Cellphone as YouTube
• Cellphone as Super Bowl program/guidebook
• Cellphone as library
• Cellphone as radiation sensor
• Cellphone as business library

Complete list here.

—————-
Now playing: Ruth - Standing Still

The Law of Mobility talks about value increasing with mobility. The impact of this law is being felt because the barriers to building mobility in are being obliterated week after week. Here are examples of technology advances enabling this to happen:

• Enterprise picocells
• Contact lens circuitry/displays
• Micro headsets
• GPSID
• LTE
• Virtual keyboard

Full list here.

—————-
Now playing: Green On Red - Easy Way Out

More and more, the world around us reflects the growing assumption of the law of mobility. Each week we will track indicators of Mobility’s growing importance in our businesses, our lives, and our society:

• 3.3B subs = 2.6B mobilites vs. 1.5B TVs, 1.4B credit cards, 1.3B landline phones, 1.3B Internet users, 0.9B PCs
• 5 of Japan’s top 10 bestselling books started as mobile phone books
• 2B ads per month

Full list here.

—————-
Now playing: Gillian Welch - By The Mark

Mobility is a wonderful thing. As mobility gets built into all products and services, businesses need to learn how to both capture the power of mobility and manage the dangers introduced through mobility. Here are some examples of how the power of mobility is being applied to create competitive advantage:

• Using mobile phones for time & motion studies
• Government texting food availability info
• National Retail Federation encourages members to capture the power
• Pizza Hut uses customized “pizza playlist” to simplify txt orders
• Geotagged cameraphone pics can be linked to contextually relevant educational material
• CarTorrent using automotive P2P to improve highway safety and performance

Complete list here

—————-
Now playing: Cord Of Three - Good