Announcing: The Power of Mobility book
If you’ve noticed that there’s been a scarcity of editorial content on this blog over the past several weeks, I have a good excuse. I have just submitted the final manuscript for a book on The Power of Mobility. The current plan is for the book to be published by John Wiley & Sons this fall.
The subtitle of the book is “How Your Business Can Compete and Win in the Next Technology Revolution” and the description on Wiley’s website describes the book this way: This book’s value will be measured by how well it helps readers look forward, to envision the Power of Mobility in their business, and to implement the steps required to turn vision into reality. What in any business today is stationary that, if it were mobile, would create tremendous value for customers? What steps must be taken to deliver that value and win customers’ hearts and wallets? These questions and more will be addressed in the core of the book, The Seven Steps to the Power of Mobility. This section will clearly define the specific thought processes and actions required for businesses determined to win in the new Mobility Age. Additionally, the book closes with specific examples of how companies have successfully followed these seven steps to redefine the rules of competition in their industries.
I’ll be sharing more about the book over the coming months!